Business & Marketing Tools

Calculate ARR, MRR, churn, ad frequency and the metrics that run a modern business.

About Business & Marketing Tools

Recurring revenue businesses run on a handful of numbers, and this hub calculates them properly. The ARR calculator converts monthly recurring revenue into annual recurring revenue with the adjustments that matter, growth, churn and expansion, so founders and operators can quote a figure investors will accept. Pair it with the MRR and churn tools in the finance collection for a complete picture of subscription health.

For creators and affiliate marketers, the affiliate earnings calculator models commission income from traffic, conversion rate and commission percentage, making it possible to compare affiliate programs and niches on realistic earnings instead of headline rates. This is a growing category; new business and marketing calculators are added as they are verified.